He knew he wanted to do this when he was a child
When he was six, Scott’s parents took him to Disneyworld. He remembers stopping on Main Street, USA and telling his parents: “I’m going to do this someday.” While he had detours studying genetic engineering and working in theatre production during college, Scott fulfilled his prediction at an early age. By the time he was 24 he was the youngest show producer at Disney Imagineering.
He has a broad base of experience
After leaving Disney, Scott opened two theme parks in Japan, was show producer for the NFL Experience, worked at the 1993 World’s Fair in Korea, and spent time producing commercials, including the first “Got Milk” commercial. He finally landed at BRC in 1998, where he’s used his extensive and diverse background to help BRC flourish as the industry’s leading creator of audience experiences.
He’s involved in BRC projects from the outset
Scott’s role is to think about the entire life-cycle of a given project. Even at the proposal phase, Scott is already thinking about what BRC can bring to a project and how his staff can make it special. This approach ensures that BRC only makes proposals on projects where he knows they’ll bring extraordinary value to you as a client.
He has a global vision, but thinks locally
Scott has been working on projects internationally for years. He understands that successful projects come from an intimate knowledge of the subject, culture and your priorities as a client. So he’s a great listener. He challenges his staff to ask the right questions to get to the heart of what a project needs to be successful. As a result, when BRC teams kick-off a project, they are always prepared, and always informed.
He helped mold the industry’s leading creative team
One of Scott’s most important decisions was to initiate a strategic creative group for BRC, populating it with some of the most talented creative minds in the industry. This decision gave BRC founder Bob Rogers the ability to use his skills to look for new opportunities to help BRC to grow and evolve. BRC’s staff and client base would double over the next few years.
He has structured BRC to play to its strengths
Scott created the portfolio structure at BRC. This means that he has a highly specialized staff that knows their individual market better than anyone. He encourages the staff of each portfolio to have an entrepreneurial spirit. For BRC, this has meant a more vibrant structure that allows the right resources to be dedicated to serving the projects where they’re best suited. For you, it means personal attention from some of the most skilled creative minds in the themed entertainment industry.
PREVIOUS PROJECTS
Heineken Experience
Project Role: Project Director
Ford Rouge Factory Tour
Project Role: Project Executive
SCOTT’S FAVORITES
- Song: What a Wonderful World (Louis Armstrong, of course)
- Movie: Princess Bride
- Book: Poisonwood Bible by Barbara Kingsolver
- Cartoon: Phineas and Ferb
- Geek flag hobby: the crusades and Arthurian lore
- Useless skill that creeps out my daughter: I can move my eyes independently of each other.

