On the heels of welcoming more than 150,000 visitors to the grand opening weeks of the BRC-designed Museum of Liverpool, another cultural history project created by BRC Imagination Arts continues to receive award recognition.
The American Association for State and Local History (AASLH) has bestowed its 2011 Award of Merit on BRC’s reinvention of the visitor experience at Louisiana’s Old State Capitol, a political and social history museum in Baton Rouge, LA. The recognition, determined by the AASLH’s Leadership in History awards committee, is one of several given out annually in what is considered the nation’s most prestigious competition for recognition of achievement in state and local history.
In July 2010, the Old State Capitol unveiled a new visitor experience with a number of dynamic galleries and revived public spaces, including the wildly popular Ghost of the Castle, a magical, full-immersion theater presentation designed, created and produced by BRC. BRC specializes in working with museums and cultural institutions to transform educational content into engaging and meaningful visitor experiences.
The Old State Capitol has already enjoyed increased visitation and glowing reviews since unveiling its new visitor experience. The AASLH Award of Merit comes on the heels of an Award of Excellence by the Southeastern Museums Conference (SEMC).
“Louisiana’s Old State Capitol is the jewel of Louisiana, embodying the indomitable spirit of its people. We’re thrilled to have created a story-based experience that has brought new attention the rich and colorful history of Louisiana, its politics, and the Capitol building itself. We congratulate LOSC on the well-deserved recognition being received and are honored to have played a role in their success,” said Carmel Lewis, Vice President of Cultural Experiences for BRC Imagination Arts.
Among the visitor experiences at the Old State Capitol is “The Ghost of the Castle,” a one-of-a-kind immersive theatrical presentation where visitors come face to face with the ghost of Sarah Morgan, an authentic Civil War-era figure who loved the castle from the day it was built and “The Legacy of Huey Long,” a series of galleries that plunge guests into the controversial political legacy of this famed politician.
BRC Imagination Arts is world renowned for the design and creation of innovative and world-class museums, immersive branded attractions, visitor centers and world expo pavilions. BRC's Cultural Experiences portfolio includes a diverse range of organizations, including the Abraham Lincoln Presidential Library and Museum, the Empire State Building, Chicago’s Adler Planetarium, the Museum of Liverpool, Arizona Science Center, NASA, and the Texas State History Museum, among many others.
Since its founding in 1981, BRC has been honored with over 275 international awards for creative excellence including two Academy Award nominations and 17 THEA Awards for Outstanding Achievement for its museum exhibits and visitor attractions. BRC has offices in California, The Netherlands, the United Kingdom and China and is currently engaged in projects in the United States, Asia, Europe, and the Middle East. For more information, visit www.brcweb.com.
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Media contact:
Kristen Collins, BRC Imagination Arts +1 617-833-5574