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A FULL-SERVICE STRATEGY, DESIGN AND PRODUCTION COMPANY
For 40 years, we’ve stood on the front lines, helping our clients build more meaningful, enduring relationships with audiences around the globe. Our unique body of work has earned us over 400 awards for some of the most respected and acclaimed brand and cultural destinations in the world.
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BRC Imagination Arts Appointed Official Creative & Experience Partner of the USA Pavilion
Expo 2031 Minnesota USA has appointed BRC Imagination Arts, one of the world’s leading experience design firms, to lead the pavilion’s creative design and development, including its immersive visitor experiences. For more than four decades, BRC has created iconic destinations, museums, brand homes, and exposition pavilions that welcome millions of visitors annually. “Creating the host […]
Christian Lachel at the Brand Experience Center Conference 2026
BRC Imagination Arts’ Chief Creative Officer Christian Lachel recently moderated a highly-discussed session on inclusive design at the Brand Experience Center Conference 2026, held at the Guinness Storehouse in Dublin. The second edition of the conference brought together leaders from across the brand experience world to explore how physical brand homes can serve as genuine […]
Masters of Storytelling: Samara Bay
In this episode of Masters of Storytelling, Maya talks to Samara Bay, Author and Speech Coach, about how the stories we tell ourselves have a direct influence on the ideas that live in the world.
News and Updates: USA Pavilion at Expo Osaka 2025
The Department of State is pleased to announce the selection of ES Global—in partnership with Trahan Architects and BRC Imagination Arts—to design and construct the USA Pavilion at Expo 2025 Osaka.